Introducing the Shengri La Marketplace in Shengri La Hope

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Fashion Research Institute is pleased to unveil its latest effort designed to help emerging designers and content creators take another step to achieving their dreams.

The Shengri La Marketplace evolved from the emerging designer program, piloted by Fashion Research Institute over the past 18 months.  The Marketplace is a full region development which incorporates runway services, photography sets, and a range of programs intended to help designers reach their next level or professional expertise.

The Markeplace hosts the Designer’s Coop, the Professional Virtua Designer Society, and the Emerging Designer program.

The Designer’s Coop includes meeting space and displays about Fashion Research Institute’s various educational and design programs, a gallery for exhibits and store fronts for some of our past graduates from the emerging designer program.

The Professional Virtua Designer Society is a new program the Institute will be launching.  The Society members will benefit from a comprehensive suite of benefits ranging from major medical and other forms of insurance to member discounts and professional development courses and seminars.

The Emerging Designer Program remains the heart of the Marketplace, with a two-tiered approach to partnering with the Fashion Research Institute. The basic partnership includes basic store front space with full access to the range of runway and photography sets and free admission to a monthly design seminar.  The Emerging Designer partnership includes not just store front space, but the opportunity to mentor directly with CEO Shenlei Winkler. These designers receive focused attention on their brand and their work, with compassionate critique specifically intended to help these designers move their brands forward.  Applications for both levels of partnership are available at the Marketplace.

The Marketplace is also home to a new flagship store for Debutante, which is the Fashion Research Institute’s lab line.  The new Debutante store anchors one corner of the Marketplace, with the other three corners anchored with the runway/photography sets, a special 7-Seas fishing pool and horseback riding area, and in the corner opposite to Debutante, the Designer’s Coop building.

We’ve also created a full roster of events, including runway shows and seminars, to help our designers who are joining the marketplace program.

We’d like to invite all interested parties to join us for a walk-through of the Marketplace on Sunday, October 25th.

You can practice on the new runway system, feed the parrots, or ride around the beaches. Bring your fishing poles, too, so you can try out our ‘special prizes’.    Callipygian Christensen is exhibiting early fashion work for Prim & Proper.  Hunt for the 35 seashells, each containing free special prizes related to the marketplace. The seashell hunt is ongoing through the end of November.

CEO Shenlei Winkler will be speaking about the Marketplace program at 3 pm PT, followed by the ever-talented Kyle Beltran at 4:30 pm PT.

If you are a Second Life fashion designer who is looking for an opportunity to improve your design or business skills, increase your exposure, or just have a group-access runway system waiting for you to show off your newest designs,  then the Shengri La Marketplace may be for you.  If you are a successful Second Life fashion designer who wants access to a regular schedule of “no-hassle” fashion installations, then the marketplace is right for you too.  We invite you to come talk with us, visit the region, see our commitment to success, and make your own decisions about whether a partnership with the Marketplace is right for you.

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